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Nestle To Launch An Augmented Reality Campaign
Later this month

18-01-12: Nestle are gearing up to launch a new crowdsourced campaign, which aims to help the find four new flavours of Kit Kat.

Using augmented reality, people around the world will be able to use Blippar to interact with posters, using them to vote for their favourite flavour. Anyone who takes part in this will also have the chance to win a cash prize, with one individual being selected at random each day.

The campaign is set to go on the 23rd of January.

Head to the facebook page to participate and find out where they can find the posters.

By: Gina Bennett
 
 

 

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